Baidu authenticity verification merchants
印刷廠深圳-印刷畫冊-紙盒定做-愛採購
1688 powerful merchant factory
深圳印刷廠-畫冊印刷-包裝盒定做-阿裡巴巴1688

Welcome to China BuKe Printing Co.,Ltd

ISO9001 quality /ISO14001 environmental management system certification/FSC

China BuKePrinting Manufacturer
深圳印刷廠-畫冊印刷-包裝盒定做-包裝廠家-深圳步殼印刷廠

+86-136-3297-9900

Erison@book0755.com


Knowledge quantity is leading in the printing industry

More
Everyone is watching

Learn printing knowledge

Contact customer service

Learning printing not only needs to learn professional knowledge in the industry, including the knowledge points of pre-press, printing and post-process of printing.

Learn printing industry knowledge, printing process knowledge, printing color knowledge And more knowledge of customer needs. Learn common problems encountered in printing and solve them.

——   Book & Packaging / China Printing Factory   ——
printing knowledge_BuKe printing factory_custom packaging boxes_book printing_print on demand companies of China

Design of Word Spacing and Line Spacing in Print Album Design

From:Buke printing factory of China | Author:China Bukeprinting factorybook0755 | Published time: 2020-05-27 | 4081 Views | Share:
After solving the problem of Chinese character arrangement in the design of advertising company's print album, the designer has determined the font and font size, the next problem to be solved is the font spacing and line spacing. In the design process, many designers will ignore the design of font spacing and line spacing, and think that it is automatically formed by the system. No design is needed, just a little adjustment can be made. The idea of making a big mistake is deeply rooted.

After solving the problem of Chinese character arrangement in the design of advertising company's print album, the designer has determined the font and font size, the next problem to be solved is the font spacing and line spacing. In the design process, many designers will ignore the design of font spacing and line spacing, and think that it is automatically formed by the system. No design is needed, just a little adjustment can be made. The idea of making a big mistake is deeply rooted.

印刷廠家


Why do we need to redesign font and line spacing instead of adjusting them? Because there is a deep knowledge inside. Just like a complex and ever-changing array of Eight Trigrams in ancient China. Different font spacing and line spacing settings in album design can produce completely different visual styles, which can be said to be design rather than simple adjustments.


Many designers directly use computer default font and line spacing when typesetting, completely ignoring the design of font and line spacing, resulting in unsatisfactory results. Each Chinese character occupying the same space is a square character, which can appear stiff, rigid, and rough in arrangement. Therefore, adjusting the spacing and line spacing can solve this problem.


The font structure determines the font spacing of the printed album, as different fonts occupy different spaces. For example, regular script with a free and flexible structure has a small occupancy of characters. If the font spacing is too wide, the visual effect will be scattered and reading will be more difficult. Black and Song typefaces have high utilization of space on all sides. The character is full. The space between characters should be larger to make readers feel comfortable.


The spacing design of advertising company printed brochures best reflects the temperament of the text. In general, the line spacing of Chinese characters must be greater than the word spacing, and the line spacing must be greater than 50% of the word spacing in order to have the feeling of "line".


Generally speaking, in the design of printed brochures, advertising companies should strictly adhere to traditional font spacing and line spacing, but at the same time, they should also rebel against breakthroughs, have flexibility and appeal. At the beginning, beginners should try more and gradually experience mystery. But don't be picky, because you have lost the readability of the album.


contact us_BuKe printing factory_book printing_booklet printing_print on demand companies of China
our wechat_BuKe printing factory_book printing_booklet printing_print on demand companies of China

Contact us

Free sample


 E-mail: 

Erison@book0755.com

  Buke@book0755.com


WhatsApp/Tel:

+86 13632979900


 Wechat: 

Recent updates
More
More
Contact now

——   Book & Packaging / Printing Factory of China  ——

Contact us to make free samples

Devise