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BuKe factory >> 什麽是過度包裝

什麽是過度包裝

From:Buke printing factory of China | Author:China Bukeprinting factorybook0755 | Published time: 2020-08-21 | 525 Views | 🔊 Click to read aloud ❚❚ ▶ | Share:
​過度包裝是指在商品的包裝設計以及銷售過程中,採用不合理的包裝空間、過高的包裝費用、過分的包裝容器以及難以丟棄的包裝。

什麽是過度包裝


過度包裝是指在商品的包裝設計以及銷售過程中,採用不合理的包裝空間、過高的包裝費用、過分的包裝容器以及難以丟棄的包裝。

主要是:包裝保護功能不科學、不合理對包裝的抗撞擊、抗撕裂、防潮濕等要求過高;

為追求包裝檔次商品銷售價格同內容物價格的差價是銷售價格的15%以上,甚至有的商家用在包裝上的費用比產品本身的成本還高;

性能過多,如無防腐蝕性保護需求的產品用防腐蝕性材料包裝;過多的中間包裝,不少企業為方便批發零售,採用大箱套中箱,中箱套小箱,小箱再套單個產品的方式,使得包裝空間體積過大。


什麽是過度包裝
什麽是過度包裝 

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