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BuKePrinting >> Bookprinting >> 企業畫冊印刷色彩的對比關系

企業畫冊印刷色彩的對比關系

From:Buke printing factory of China | Author:China Bukeprinting factorybook0755 | Published time: 2020-09-01 | 463 Views | Share:
在色彩運用時,要註意色彩的對比關系,包括色相、純度、明度對比。封面上若沒有明度深淺對比,就會感到沉悶而透不過氣;封面上若沒有純度鮮艷度對比,就會感到古舊和平俗。對比也是運用色彩時的重要手段之一。

企業畫冊印刷色彩的對比關系

在色彩運用時,要註意色彩的對比關系,包括色相、純度、明度對比。封面上若沒有明度深淺對比,就會感到沉悶而透不過氣;封面上若沒有純度鮮艷度對比,就會感到古舊和平俗。對比也是運用色彩時的重要手段之一。

對比,可以使某一種色彩更加明朗化,從而加強它對於視覺的作用力。色彩具有多種不同的對比屬性:比如白紙上畫白色,會什麽也看不到,而白色放在黑色上就比放在紅色上顯得更白,這是明度對比;黃色放在紫色上就要比放在綠色上更為鮮明,這是色相對比;灰色底色上放紅色要比放粉色更為醒目,這是純度對比。兩個在色相、明度和純度上相近的顏色放在一起就是“弱對比";相反則為“強對比”。同時有兩種色彩互相影響,因顏色的差異,而使明度稍微提高或降低,彩度加強或減弱,這是“同時對比”。


可見,所謂“亮”一點,實際上應該是色彩運用時,在純度、明度、冷暖上更對比一點。凡是有色相差、大小差、分量差、形體差的色彩之間,都可以構成對比關系。比如呂敬人老師的《繪圖金蓮傳》運用了中國傳統的色彩,大面積的紅為底色,小面積的藍襯托書名,紅藍對比,形成了一種鮮明、韻味十足的色彩效果。

企業畫冊印刷色彩的對比關系
企業畫冊印刷色彩的對比關系

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